The Free Being spirit is that of the co-founders Farrah and Bana and their love for theoutdoors, especially the sea. Their resort-wear collection captures the essence of the“Free Being “ in every piece. The mantra of the brand is “Free your Mind”, “Free yourSoul “ and “Free Yourself”. Each piece is luxurious, relaxed, comfortable and simplein mainly whites and pastels. Fabrics are rich and in premium cottons, rich linens andEuropean laces.However, their range of clothing is not something you’d only wear on the beach. Youcan pack the entire collection if you’re going to a warm holiday destination as the looksare perfect for shopping, lunch, lounging and walking. Loose fitting items such as kaf -tans, shorts, dresses, tops, coverups, and skirts make this an easy-wearing collectionthat mixes and matches, perfect for any destination.The new collection will be diverse, exciting and adventurous and pieces can also becustomized to the needs of resorts for their staff or to sell from their outlets. Specialunique ranges can be curated depending on the vibe of the individual resort. Free Beingis available in various boutiques across the UAEand Middle East and will be online soon.
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